2. Communicating

The communication of the theses of Zoopolis to the general public should be carried out carefully in order to avoid strong, negative reactions. It is important to base the communication on sound, rational arguments, which should be rehearsed and detailed out among the above mentioned stakeholder groups. In focus should be information and education about the animal sector and the opportunities that political animal rights can offer.

Any ideas are welcome!

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One response to “2. Communicating

  1. 150514: Big German weekly newspaper communicates Animal Rights as title topic on 5 pages:
    http://leserservice.zeit.de/die-zeit-diese-woche/?r=titel&bmMailId=ZFVVBBN-ZFPW9V7-RGU19RI&pa=0
    Does this harden prejudices or open the mind?

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